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Branded folders and notecards for distribution and use throughout the college
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Created coordinating information sheets highlighting related research projects; used as templates for future materials
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Created window cling sets as handouts for events and for internal use co-opting and displaying brand loyalty
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Created a set of retractable banners to establish visual identity at events
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Provided comprehensive brand guides, as well as templates for subsidiary communications creation throughout organization
Hidden Obvious Branding Campaign • 2015 – 2016
College-wide branding campaign for the College of Food, Agricultural and Natural Resource Sciences at the University of Minnesota. Won awards for campaign, design and writing categories in 2016 Maroon & Gold Awards from the Communicators Forum at the University of Minnesota.
Crafted each individual image in Photoshop combining multiple source photos, or in Illustrator for window clings and fact sheets. Implemented campaign across all media and created templates to ensure buy-in on new projects. Produced as employee of the college.